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Johnna Kirk

Digital product creation and building systems for success, that's my jam. I help new digital creators, especially midlife women with decades of experience, turn their ideas into profitable offers and build simple systems that work without the overwhelm. The online space plays by different rules, and I’m here to make it easier, clearer, and way less exhausting to get started.

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The wise words I always come back to

Hey Reader! Before we begin: Mother’s Day hits everyone differently. It can bring up joy, pride, grief, complexity all at once. If this season feels tender, I’m sending love and space your way. Now let’s talk about the one line that’s quietly shaped my life and business more than almost anything else: “Just be yourself.” Simple. Classic. Very mom. The first time she said it, I was 12 years old, trying to impress a group of girls who clearly didn’t get me (and made sure I knew it). I wanted to...

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Welcome to Bee-Lines, a weekly newsletter sharing digital product insights, tools and tips for growing a profitable digital product business. Was this sent to you? Subscribe here so you don't miss the next one. Hi Reader, We’re officially in the second half of the year! Wild, right? September always feels like a reset: the kids are back in school, vacations are wrapping up, and business starts picking back up after that midsummer slowdown. So if you’ve been waiting for the “right time” to...

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Welcome to Bee-Lines, a weekly newsletter sharing insights to simplify your strategy and amplify your results. Was this sent to you? Subscribe here so you don't miss the next one. Hi Reader, Last month gave me a lot to think about. You know, those slower days, space to breathe, and some of those "OK…this is why I started" moments that reminded me of what’s truly important in this work. And if there’s one thing I walked away with, it’s this: I’m more committed than ever to helping new digital...

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Welcome to Bee-Lines, a weekly newsletter sharing insights to simplify your strategy and amplify your results. Was this sent to you? Subscribe here so you don't miss the next one. Hi Reader, Ever had one of those days where your screen looks like a digital junk drawer? 17 open tabs.3 half-finished Canva designs.An idea for a quiz funnel… somewhere in your Notes app. Same. The truth is: most of us aren’t short on ideas, we’re short on clarity. And trying to focus while juggling every shiny...

Announcement graphic for a new blog post on johnnakirk.com. At the top is a small circular photo of a woman with mid-length brown hair wearing a bright pink blazer and jeans, sitting casually with a laptop. Bold magenta text reads “New On The Blog This We

Hey Reader! I’m tip-toeing into your inbox on a Monday to share my latest blog post: Paralyzed by Possibility? Because if your brain is a Pinterest board of potential products but you can’t seem to commit to just one, I wrote this for you. Read all about it here👇 🩷 Paralyzed by Possibility: How to Finally Choose When You Have Too Many Digital Product Ideas It’s part pep talk, part permission slip, and part action plan.Because you don’t need more ideas. You need to trust the one that fits....

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Hey Reader! Happy World Photography Day! 📸 Today’s a nudge to see your ideas, not just think them. When you turn concepts into visuals - motion or photo - they click faster. Clarity beats hustle… especially when your brain can literally see what you mean. Trending Now: Prompt of the Week: Visual Learning (with motion) Drop this into ChatGPT (model: GPT-5) and watch your idea come alive: I need help understanding [topic]. Please explain this in detail and create a moving SVG in the Canvas tool...

Email header image Let's Talk About the Holiday Season

Hey Reader! Sliding into your Saturday with an idea, a plan, and a free checklist to make it happen.Once you see what’s inside, you’ll know why I’m sending it now. If you wait until November to “get festive” with your products… you’ve already missed the early shoppers. Holiday buyers start filling carts sooner than you think and digital product creators who plan ahead are the ones cashing in without the late-night hustle. That’s why I created the FREE Holiday Sales Prep Checklist. It’s a...

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Hey Reader! Before we hop into all the goodness for this week, I had to share my experience with the new ChatGPT 5. Click Here to watch a super short video and see how it kind of blew me away. Feeling stuck in idea overload? Or second-guessing what kind of product to create next Let’s take care of that today. This edition’s all about tapping into what actually works. From generating your next product idea in seconds, to one mindset shift that’ll make your offers (and your process) better...

Email header for latest blog drop: 3 Confessions That Will Simplify the Way You Sell Digital Products

Hey Reader! A couple years ago, right before Christmas, I sat at my desk, blinking back tears. I’d been trying so hard to make this digital product thing work. Posting. Tweaking. Funnel-building. But nothing was clicking, and I was completely convinced I wasn’t cut out for it. I almost quit. What pulled me out of that despair wasn’t some flashy strategy or a million-follower launch plan. It was getting radically honest about what wasn’t working and simplifying everything. I just published a...

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Hey Reader! Ever feel like your brain could use a referee when it comes to making choices… or at least a popcorn bucket to watch the drama? I’ve cooked up a little quiz to help you pin down your decision style and point you to the one trick that actually gets you moving. Grab a pen or open a fresh note and pick the answer that feels most you. Keep track of your As, Bs, and Cs… 1. It’s Monday morning and your inbox looks like a candy store—so many choices. You… A. Click “Mark all as read” and...

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Hey Reader! Most weeks start with a color-coded plan… and end with “Wait, what just happened?” Been there. But sometimes all it takes is a tiny shift, one new tool, one fresh idea, one bold question, to change how the week plays out. Here’s what’s working behind the scenes in my world right now... 🛠 Tools I’m Loving These two quietly simplified my workflow and leveled up how I show up: New Thrivecart Ultimate Package – No more duct-taping together checkouts, course delivery, or affiliate...